Why Exhibit

South China Beauty Expo will return to the Shenzhen in 2023.  The organizer is expecting to center on “Shape the Future Beauty”, insists on creating a new beauty industry integrating "Consumption + Technology + Fashion", and promoting industrial development with trade, from concept to application, from product to brand, to connect the value chain of the consumer industry, to create a beauty and daily chemical consumption ecosystem, and to reconstruct the business structure of the beauty industry.


• Explore market opportunities of B2B beauty trade, expand business networks

• Engage in international vogue, high-tech, design trends, and new demands from new generations of consumers

• Aggregate the vast resources of beauty industry chain

• Achieve cross-industry innovative integration and share global business opportunities

• Connect with suppliers and buyers for business opportunities maximization

• Build up the connection with potential clients, distributors, KOL and social medias face to face


Please contact with us by EMAIL for more information about South China Beauty Expo.


Why Shenzhen?

According to the China Centre for International Economic Exchanges, the GDP of the Greater Bay Area will reach US$4.62 trillion by 2030.

Shenzhen is the technology and innovation hub and one of China's cross-border e-commerce pilot cities. In 2019, Shenzhen's GDP reached 269.3 billion CNY, and it continues to be the largest economic aggregate in the Guangdong-Hong Kong-Macao Greater Bay Area.

There are more than 2,600 cosmetics enterprises based in Guangdong, taking up 55% of the country's industry and contributing to the majority of China's beauty and personal care sales. 

More than 20,000 beauty salons are registered in Shenzhen and some of them are managing their headquarters or purchasing department in Shenzhen.

There are over 2,000 beauty product distributors and sole agents who have been established in the city and become a agglomeration zone. 

Exhibitors' Testimonials


Niki Chen, R&D Director, Guangdong Qincai Cosmetics Technology Co., Ltd

“Participating in South China Beauty Expo offers me an opportunity to let industries experts to learn about our brand, also a chance to let both local and global market to get to know more about the Chinese manufacturers in a positive way. We are very graceful for this opportunity.”


Coco,Martketing Manager,  Huizhou Kenen Cosmetics Industry Co., Ltd

“We are amazed by the high level of visitor flow under this pandemic situation, organizers have surely put a lot of effort on marketing and promotion. Thank you for offering us such a great opportunity for joining this amazing platform.”